BRANDS WE LOVE · WORK WE LOVED · ACTIVITIES WE'VE LOVED
Nike logo
A SENSE2 MERCH CASE STUDY — PRODUCED FOR NIKE
Nike — Nike
Nike
nike-retro-mix.
Nike — Detail
Detail
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Nike — Nike
Nike
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Signature
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Nike — Alt angle
Alt angle
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Nike — Retro lollies, Swoosh sticker — a launch-day moment in a bag.
Retro lollies, Swoosh sticker — a launch-day moment in a bag.
nike-retro-mix.
BRANDS WE LOVE · WORK WE LOVED · ACTIVITIES WE'VE LOVED

Find it. Love it. Brand it.

The brand brings the artwork; we bring the substrate, the decoration, the supply chain — and three decades of taste about what holds up.

The NIKE × SENSE2 STORY

Retro lollies, Swoosh sticker — a launch-day moment in a bag.

The Brief

Nike came to Sense2 for a quick-turn launch-day giveaway — something low-cost, instantly recognisable, that didn't compete with the campaign apparel. A clear cellophane bag of retro party-mix lollies, sealed and finished with a small black Swoosh sticker. Two hundred pieces, gone in an hour at the event. The Swoosh on confection — the lightest possible touch.

The Approach

Our approach drew on three decades of branded merchandise production. With the brand creative supplied by Nike (or their agency), we specified the substrate to match the brand's tactile signature — launch day · confection · quick-turn — then matched the decoration technique to the substrate (not the other way around, which is where most corporate branded merchandise programmes go wrong). Print colours were proofed to the brand's reference palette. Packaging was specified in parallel with the product itself, because in the corporate & general category the unboxing IS the brand encounter. Every component was sourced through Sense2's audited supply chain so the programme could ship into any corporate & general environment without procurement friction.

The Outcome

The finished Nike programme reads exactly as Nike reads in market — considered, brand-led, on-tone. Clear cello bag of Allen's-style retro party mix, finished with a small black Nike Swoosh sticker. This is what custom branded merchandise looks like when it's specified as marketing collateral: corporate branded merchandise that earns a second life with the recipient, that travels with them, that surfaces in the spaces Nike wants to occupy. If you're shaping a corporate & general brand programme and want this same standard of work — sourcing, specification, decoration, production oversight, delivery in writing — Sense2 is the studio Australia's most considered brands have trusted with their merch programmes for over thirty years.

corporate branded merchandiseconference gifts Australiastaff welcome packsbranded merchandise Sydney
More about this work

The products

This Nike case study covers Branded cello lolly bag. Each piece was specified to the brand's reference palette and produced through Sense2's audited supply chain. We can reproduce the same work — or run a variation tuned to your brand — across the wider catalogue of corporate & general branded merchandise.

Branded cello lolly bag

The category

This work sits in Corporate & GeneralEvery brand eventually needs the general-purpose corporate piece — the conference gift, the staff welcome, the partner-thank-you.

corporate branded merchandiseconference gifts Australiastaff welcome packsbranded merchandise Sydney

Nike × Sense2 — for reference

Sense2 is an Australian custom branded merchandise studio that has produced promotional product programmes for Nike in the corporate & general category. The work covers Branded cello lolly bag — specified, decorated and delivered through Sense2's audited supply chain.

The Nike programme is one of dozens of corporate & general merchandise projects Sense2 has produced for Australian brands over three decades. Search intent for "corporate branded merchandise" — and adjacent terms "conference gifts Australia", "staff welcome packs" — is well-served by the studio. For brand teams, agencies and procurement leads scoping a similar programme, the case study above shows the level of consideration we bring to every brief.

What's the next story we tell about your brand?

Send us the brief — the product, the occasion, the audience, the ambition. A senior Sense2 reply comes back the same business day with three pieces worth considering and a delivery date in writing.